Panasonic Corp. is expecting net profit to rise 27.2% to ¥210 billion ($1.9 billion) in the current business year through next March, helped by growth in its automotive segment that supplies electric vehicle batteries to U.S. giant Tesla Inc.

The rosy scenario, announced Monday, would follow a year in which the coronavirus pandemic has dented demand for Panasonic in-flight equipment with aircraft production stalled, sending total sales for fiscal 2020 below the ¥7 trillion mark for the first time in 25 years to ¥6.70 trillion. Net profit in the year ended March slumped 26.9% to ¥165.08 billion.

In fiscal 2021, sales are forecast to increase 4.5% to ¥7 trillion, according to the Osaka Prefecture-based company. Operating profit is expected to gain 27.6% to ¥330 billion, which compares with ¥258.60 billion in the previous year.

The automotive segment, one of the key growth areas for Panasonic, is expected to turn an operating profit of ¥50 billion in the current business year after becoming profitable in fiscal 2020.

Panasonic is ramping up production of batteries for Tesla at a time when EVs have gathered attention as momentum is growing globally for decarbonization.

“We have made (profit) forecasts for levels that we think are appropriate, taking into account surging raw material costs, such as for copper, as well as whether we can supply our products as chip supplies are very tight,” Panasonic Chief Financial Officer Hirokazu Umeda said during an online press briefing.

Panasonic has been shifting more resources to growing areas such as batteries and factory automation, while reviewing its unprofitable businesses.

Its TV business has been struggling amid competition with foreign rivals. Umeda said Panasonic has already halted TV production at its plants in India and Vietnam, as well as in Tochigi Prefecture.

In the past business year, Panasonic enjoyed strong sales of white goods, such as air conditioners, refrigerators and washing machines, benefiting from pandemic-fueled demand as people spent more time at home.

In the “connected solutions” segment that includes in-flight entertainment devices, sales tumbled 21% to ¥818.2 billion and the operating loss stood at ¥20.0 billion.

Panasonic recently decided to make U.S. software firm Blue Yonder Group Inc., which offers logistics solutions based on artificial intelligence and machine learning, a wholly owned subsidiary.

In a time of both misinformation and too much information, quality journalism is more crucial than ever.
By subscribing, you can help us get the story right.