Toshiba Corp. will start marketing a 3-D TV that people can watch without wearing special eyeglasses, the first such TV in the world, sources said Tuesday.
The company hopes to have the product on sale by the end of this year.
Although various major consumer electronics makers have released 3-D TVs, including Panasonic Corp. in April and Sony Corp. in June, critics have complained about the bother of having to wear special glasses.
In a related development, Sharp Corp. plans to release a smart phone allowing users to watch 3-D images with the naked eye by the end of March.