Major Japanese banks are opening new types of outlets, such as those specializing in providing individual clients with investment consultations and assistance on setting up accounts, in a reversal of their previous moves to scale down branch networks.

They now hope to increase direct contact with customers again amid rising interest rates and the growing appetite for asset management services. The use of digital technology in services is also being sought.

On Sept. 12, MUFG Bank opened a retail-only branch at the NEWoMan Takanawa shopping complex in Tokyo's Minato Ward, its first new outlet in some 20 years.