Her face is a deepfake. Her body belongs to a team of similar-sized actors. But she sings, reads the news, and sells luxury clothes on TV as AI humans go mainstream in South Korea.
Meet Zaein, one of South Korea's most active virtual humans, who was created by Pulse9, an artificial intelligence company that is working to bring corporate dreams of the perfect employee to life.
Pulse9 has created digital humans for some of South Korea's largest conglomerates, including Shinsegae, with research indicating the global market for such life-like creations could reach $527 billion by 2030.