Tag - dentsu

 
 

DENTSU

BUSINESS / Companies
Aug 9, 2016
Dentsu to buy U.S. data marketing firm Merkle Group
Advertising agency Dentsu Inc. said Tuesday it will buy a majority stake in U.S. data marketing agency Merkle Group Inc. as it expands its overseas portfolio.
Japan Times
SOCCER
Apr 26, 2016
JFA boss Tashima eager to put end to J. League schedule debate
Japan Football Association president Kozo Tashima wants to put an end to the running debate on the potential switch to a fall-spring season for the J. League.
Japan Times
BUSINESS
Apr 21, 2016
Dentsu plans roadside ads that change according to driver's vehicle
In an experiment, advertising giant Dentsu Inc. plans to bring so-called targeted advertising, an increasingly popular sales method in cyberspace, into the physical world.
Japan Times
BUSINESS / Companies
Feb 19, 2016
Dentsu considering 60 businesses for acquisition
Dominant advertising agency Dentsu Inc. has locked sights on as many as 60 acquisition targets to bring more technology and talent to its global business.
Japan Times
CULTURE / Books
Nov 7, 2015
A guide to disaster survival and good design
'The medium is the message" — with that famous 1964 phrase, communication theorist Marshall McLuhan emphasized that societies are influenced just as much by a medium as the content it carries. Three years later, McLuhan and graphic designer Quentin Fiore teamed up to create the book "The Medium is the Massage: An Inventory of Effects." The book soon developed a cult following with its experimental superimposition of visual elements and text, which gives graphic expression to McLuhan's difficult theories. The word "massage" in the title — a play on his famous phrase — was used to denote the so-called massaging of media on the human sensorium.
JAPAN
Oct 28, 2015
Yahoo Japan and Dentsu to launch auction-based fundraising service
Yahoo Japan Corp. and major advertising agency Dentsu Inc. will launch a new fundraising service in November, aimed at helping projects raise cash through the sale of used items.
Japan Times
JAPAN / Society
Aug 14, 2015
Almost 30% of young people don't want to work for a company, survey finds
A survey revealed Thursday that some young people in Japan maintain an unenthusiastic and rather cool attitude toward employment.
Japan Times
JAPAN
Jun 22, 2015
Consumers worldwide most impressed by Japan's robotics
When people around the world think of what Japan does best, robot technology tops the list, beating out anime and washoku Japanese cuisine, according to a survey by advertising giant Dentsu.
Japan Times
JAPAN
Dec 3, 2014
Dentsu says it's creating robot entertainers
Dentsu Inc. will launch a new business focusing on developing "humanoid robot entertainers," the major ad agency said.
Japan Times
JAPAN
Jan 24, 2014
SoftBank to Dentsu, firms start to court gays
With less than a 0.1 percent share of Japan's car market, Alfa Romeo knew it couldn't match the marketing muscle of the local giants like Toyota Motor Corp., which together make nine out of every 10 vehicles sold in the country.
Japan Times
CULTURE / Japan Pulse
May 27, 2013
Can Etsy's crafty goodness be recycled in Japan?
Advertising titan Dentsu and NTT DoCoMo take a stab a launching a Etsy-like site of homemade goodness.
Japan Times
JAPAN / Media / Japan Pulse
Mar 30, 2012
Streamlined offerings from new adult anime titles
The packages get a little smaller for adult anime.
Japan Times
LIFE / Lifestyle / Japan Pulse
Dec 8, 2011
New era for New Year's cards
It'll be nengajo time soon, and clever entrepreneurs have got you covered.

Longform

Later this month, author Shogo Imamura will open Honmaru, a bookstore that allows other businesses to rent its shelves. It's part of a wave of ideas Japanese booksellers are trying to compete with online spaces.
The story isn't over for Japan's bookstores