Airbus SAS named former Deputy Assistant U.S. Trade Representative Glen Fukushima as president of its Japanese unit Wednesday, as the European aircraft maker battles the domination of U.S. rival Boeing Co. here.

Although Airbus controls more than half the world's commercial aircraft market, it has only about 1 percent in Japan. Airbus Chief Commercial Officer John Leahy said a new management team was being set up to fix that.

Leahy said he hopes to win orders for the just-unveiled Airbus superjumbo A380, and criticized Boeing's control of Japan's market as "a monopoly" that was pushing up prices.