A clothing line linked to Hollywood celebrity twins Mary-Kate Olsen and Ashley Olsen will be sold at 90 supermarkets operated by Seiyu Ltd., beginning in August, Seiyu and U.S. partner Dualstar Entertainment Group said Tuesday.
Seiyu plans to market products under the mary-kateandashley brand, including clothing and accessories, at a cost of 2,000 yen to 3,000 yen, said Masatoshi Hagiwara, Seiyu executive officer in charge of merchandising.
The targeted consumer group will be girls aged 9 to 16.