With the stock market hitting 20-year lows and the economic outlook getting worse, Japan’s smokers have even more excuses to light up. Yet, in a country which has long been tolerant of tobacco use, a growing antismoking trend has made life for addicts more difficult.

To stem the rising tide, the nation’s sole tobacco maker heated up its own campaign Wednesday, opening its second smokers’ lounge in Chiyoda Ward, Tokyo, where a ban on lighting up on the street in designated neighborhoods took effect in October.

In a time of both misinformation and too much information, quality journalism is more crucial than ever.
By subscribing, you can help us get the story right.