Saint Laurent joins the glamour of Omotesando
As the Omotesando promenade gets the holiday treatment, decked with glittering lights, it also welcomes a new addition to its rolodex of pomp. On Dec. 5, the Saint Laurent flagship had a quiet opening in the old Benetton building, though the scale of the store is anything but low key. This first and only flagship in Japan was overseen by creative director Hedi Slimane, known for his rock-‘n’-roll-inspired aesthetic that challenges the traditional French code of fashion.
Having said that, the store design is actually quite polished and squeaky-clean, outfitted in white marble and sleek art-deco-style interior. It sprawls across three levels, housing mens- and womenswear, accessories and bags. To commemorate the opening, 10 limited edition surfboards were created with Los Angeles-based artist Lucia Ribisi, as part of its “Surf Sounds” project inspired by California’s youth culture.
Saint Laurent 4-3-10 Jingumae, Shibuya-ku, Tokyo; 03-6863-9898. www.ysl.com
Bringing home Tokyo’s eclecticism
Rei Shito made her name as one of the pioneers of street-style photography, launching her career with the fashion magazine Fruits, before becoming famous for her own website, Style From Tokyo.
Shito keeps eyes on who and what is giving life to each town’s unique styles as she catalogs the metropolis — and more recently the world — one outfit at a time. It’s only fitting then that she is to be the creative director of Style Tokyo Friends’ Home, a new multi-brand boutique in Aoyama.
You’ll find goods as eclectic as the outfits she chooses to feature on her site, with glittery loafers alongside manga-inspired figurines. There is a wide selection of offerings, for men and women, as well as interior goods for the home. Many of the brands are Japanese, so you can be sure that you’re supporting the local industry.
The whole shop is set up like a rambling California home complete with mini-garden and wide terrace, where you’ll find the Urth Cafe, an organic coffee shop and eatery from Los Angeles.
Tokyo Style Friends’ Home, 4-9-8 Jingumae, Shibuya-ku, Tokyo; 03-6455-5277. www.styletokyo.net
Uniqlo adds to its expanding roster of collaborations
Despite being known for its wardrobe staples, Uniqlo is always keen to pad out its collections with in-trend collaborations, and this season sees its busiest release schedule yet.
The first is the continuation of last year’s partnership with the French fashion icon Ines de la Fressange. The early spring collection comprises feminine Paris-chic designs, such as pink retro tennis looks and a safari-inspired line. If history is anything to go by, this whole line will sell out quickly, and while roll out to physical stores starts Jan. 8, the preview online sales that end Dec. 20 have already started.
Other continuations this season also happen to be French — tie-ups with Lemaire and former Vogue Paris fashion editor Carine Roitfeld. Lemaire takes a more unisex approach to preppy looks, while the Roitfeld’s line consists of trendy work-ready fashion.
Eager to add to its roster of design stars early into next year as well, Uniqlo has also just announced a collaboration with Liberty London, the long-standing British brand famous for its floral-print textiles. This collection promises to be bursting with color, and will include everything from men’s to womenswear, girl and baby goods.