Dempagumi.inc have become the faces of a new generation of Akihabara pop music, as well as a force to be reckoned with in the fashion world. From the members' humble beginnings playing daily at the DearStage bar in Akihabara, to appearances as models and muses on the catwalk of Tokyo Fashion Week, Dempagumi.inc have played a key role in bringing idol culture to the mainstream without compromising their distinctively energetic performing style.
At the KAWAii!! MATSURi on April 20, Dempagumi.inc members Yumemi Nemu, Aizawa Risa, Naruse Eimi, Mogami Moga, Furukawa Mirin and Fujisaki Ayane, offered some thoughts about their influence on Japanese fashion.
You recently performed in countries that don't have a history of idol culture. How did they respond to you?