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Ikigai is the idea that having a purpose in your life is key to happiness. Curious whether ikigai and longevity have a causal connection, software engineer Hector Garcia and writer/translator Francesc Miralles set out to interview the residents of Ogimi, Okinawa, the so-called Village of Longevity. Their resulting book claims that ikigai is “The Japanese Secret to a Long and Happy Life.”

It’s an assertion the book fails to live up to: They don’t connect ikigai with longevity in any convincing way. Instead the book is a patchwork of platitudes about diet and exercise, broken by interviews with centenarians and discussions of trends in psychotherapy. Their conclusion is correlation passed off as causation; the book is self-help painted as pseudo-philosophy.

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