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July 07, 2025
 

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SOFTBANK

BUSINESS / Companies
Jan 19, 2016
Son's SoftBank vision at risk as Sprint goes from bad to worse
The acquisition of Sprint Corp. was supposed to help Masayoshi Son realize his vision of transforming SoftBank Group Corp. into the world's most valuable company. Instead, the 2013 deal has become his biggest setback so far, dragging down SoftBank shares and cutting into the billionaire's wealth.
Japan Times
COMMUNITY / Our Lives / 20 QUESTIONS
Jan 2, 2016
20 Questions: the best answers of 2015
Japan Times On Sunday contributors select the responses that made them laugh loudest this year
COMMENTARY / Japan
Dec 17, 2015
Why SoftBank matters a great deal to Japan Inc.
SoftBank maverick CEO Masayoshi Son stands out in a country where corporate conservatism reigns.
Japan Times
BUSINESS / Companies / FOCUS
Dec 8, 2015
The $8.6 billion Yahoo dilemma facing Japan's second-richest man
Masayoshi Son has a $8.6 billion dilemma on his hands.
Japan Times
BUSINESS / Companies
Nov 29, 2015
No-sweat risk-taker Arora lets ¥60 billion ride on SoftBank's future
It's a fall evening in Tokyo, and Nikesh Arora is supposed to be in two places at once.
BUSINESS
Nov 5, 2015
SoftBank's Son defends cellphone costs, but is open to cutting prices
Responding to government pressure to lower cellphone fees, SoftBank Group Corp. Chairman Masayoshi Son said Wednesday the carrier provides good value for money, but that it is open to providing more options.
Japan Times
BUSINESS / Companies
Nov 4, 2015
SoftBank profit gains as local wireless subscribers offset Sprint losses
SoftBank Group Corp. profit rose as the mobile carrier and Internet investment company boosted Japanese wireless subscribers, offsetting losses at its Sprint Corp. unit in the U.S.
CULTURE / TV & Streaming / CHANNEL SURF
Oct 23, 2015
Prefecture battle; the witches of Japan; CM of the week: SoftBank
The government's plan for regional revitalization gets a boost from the world of television with the three-hour variety special "47 Todofuken Taiko! Kakuzeke Nippon!" ("47-prefecture Rivalry! Ranking Japan!"; Fuji TV, Sun., 7 p.m.).
Japan Times
BUSINESS / Companies
Oct 23, 2015
SoftBank to embark on global investment spree of 'several billion' dollars per year
SoftBank Group Corp. expects to invest "several billions" of dollars a year in promising startups and established businesses as the company tries to evolve into a truly global corporation and identify its next generation of leaders, Chairman Masayoshi Son said.
Japan Times
BUSINESS
Oct 20, 2015
Government leans on mobile carriers to simplify pricing
The government has said the pricing schemes used in mobile phone services lack transparency and fairness, with bills taking up a rising share of household budgets.
Japan Times
JAPAN / ADVANCES IN PROGRESS
Oct 11, 2015
Language-learning Watson looks to change the face of computing
It's hard to predict what the next big thing will be in technology.
BUSINESS / Companies
Oct 7, 2015
SoftBank, partners reviewing wind power transmission line project
A venture set up by SoftBank Group Corp. and partners is holding talks with local governments in Hokkaido on the feasibility of a transmission line project intended to boost wind power capacity.
Japan Times
BUSINESS / Companies / FOCUS
Sep 14, 2015
SoftBank's slide gives Son $13 billion reason to consider buyout
Months after Masayoshi Son is said to have shelved a plan for a management buyout of SoftBank Group Corp., there are still 13 billion reasons to take the company private.
Japan Times
COMMUNITY / Our Lives / 20 QUESTIONS
Sep 12, 2015
Dante Carver: 'Dream big, love bigger and do what you love'
SoftBank's Yoso Guy on games, design and what it's really like to be a part of the White family
COMMENTARY / Japan
Aug 24, 2015
Corporate Japan gets a jolt from an outsider
Japan's business executives would do well to emulate Softbank President Nikesh Arora's risk-taking spirit.
BUSINESS / Companies
Aug 24, 2015
SoftBank partners up with Netflix to sell video streaming service at stores
With Netflix Inc. eyeing its Japan launch next week, SoftBank Corp. said Monday it will be partnering with the world's largest video streaming provider to sell its service at SoftBank's shops, and possibly create original content together in the future.
BUSINESS / Companies
Aug 19, 2015
SoftBank beefs up Sprint stake with second purchase this month
SoftBank Group increased its stake in Sprint Corp. a second time this month, acquiring ¥7.51 billion($73 million) of stock in the unprofitable U.S. wireless operator.
BUSINESS
Jul 24, 2015
Long history of money-losers for Japan Inc.
Here we go again?
LIFE / Language / COMMUNICATION CUES
Jul 20, 2015
Softbank's Pepper sells out instantly
Softbank Corp. announced on June 20 that 1,000 units of its humanoid robot Pepper sold out in just one minute after they went on sale on its website.
BUSINESS / Tech
Jul 1, 2015
Robots at work: SoftBank plans to take Pepper to stores, offices
SoftBank Group is promising new services for its Pepper robot that will appeal to business users and help bring the humanoid to storefronts and reception areas.
Japan braces for more quakes as authorities dismiss doomsday hype
Evacuees from Akuseki Island, located in the Tokara island chain in Kagoshima Prefecuture, arrive at Kagoshima Port on Friday.
Heatstroke alert issued for 19 prefectures as Japan enters 'once-in-a-decade' heat wave
Japan will experience a heat wave through mid-July on a “level only seen once in a decade,” the Meteorological Agency said on June 30.
Hidden AI prompts in academic papers spark concern about research integrity
Waseda University is one of 14 institutions in eight countries found to have used hidden prompts in research papers.
Tokyo and Kyoto feature among top ‘noctourism’ destinations
Tokyo ranked second after New York and ahead of Dubai and Singapore in a ranking of the top global cities for nighttime tourism.
Elon Musk says he has created a new U.S. political party
Elon Musk looks on during a news conference with U.S. President Donald Trump in the Oval Office of the White House in Washington on May 30.
Ghibli’s Isao Takahata exhibit shows how beloved anime is made
“The man who planted Japanese animation” exhibition includes a variety of sketches, drawings and animation cels from Isao Takahata films such as color design for characters by Michiyo Yasuda from "Grave of the Fireflies."
Flag football facing challenges and opportunities ahead
Japan’s women’s flag football team at the 2025 International Bowl in Los Angeles in June. The sport is enjoying continued growth in the country.
From Hokusai’s Great Wave, shinkansen to One Piece: a cultural treasure box for Lego Japan
Michael Ebbesen, general manager of Lego Japan, says Lego bricks based on Japanese culture have a rich global appeal and are sellable around the world.
With farmed fish, RelationFish swims against the tide in fine dining
Chef Hideaki Matsuo (middle) and the staff of Oseto Suisan Fisheries prepare to check on their sustainably farmed fish.
As Southeast Asia heats up, a Japanese cooling giant sees a major opportunity
An employee of Daikin Cambodia explains the use of different tools during an air conditioner installation training session in Phnom Penh. Daikin is one of Japan’s oldest air conditioning companies, but as Japan’s population falls, the firm is keying in on overseas growth.

Podcast

One of the many entrances to the Kabukicho neighborhood in Tokyo’s Shinjuku Ward.
Kabukicho: Tokyo’s ‘stadium of desire’

Longform

Mount Fuji is considered one of Japan's most iconic symbols and is a major draw for tourists. It's still a mountain, though, and potential hikers need to properly prepare for any climb.
What it takes to save lives on Mount Fuji
By Alex K.T. Martin

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