On Aug. 2 the Japan Sumo Association launched "Sumo Prime Time" — an English-language YouTube channel aimed at foreign fans.

The channel’s first week saw the release on an introduction video and three other short features — two on the just-completed Nagoya tournament, and one focused on size mismatches in the ring.

Longtime NHK presenter Hiroshi Morita is both the face of the new project and the brains behind it.