As the Rugby World Cup got underway Friday, a pop-up venue for LGBT and other sexual minority fans opened in Tokyo, in an initiative organizers hope to build on for next year's Olympics and beyond.

The Pride House Tokyo 2019 in the capital's Harajuku district will be open through Nov. 4 to disseminate information about lesbian, gay, bisexual and transgender people and other sexual minorities and serve as a safe space for them during the roughly six-week-long tournament.

Located in a community space for charities, it is the first venue dedicated to awareness of sexual minorities to be launched during a Rugby World Cup and also the first in Japan. It has a library of picture books for children on sexual minorities collected from around the world.