Business / Corporate

Nintendo revives sales of palm-sized Famicom console

Kyodo

Nintendo Co. has resumed sales in Japan of a smaller, palm-sized version of its 35-year-old popular Famicom game console, in response to requests from fans for its revival.

Many stores in Japan sold out of the Nintendo Classic Mini Family Computer console after its initial release in November 2016, and the firm halted its production in April 2017.

As of Thursday the mini console is now back on sale, preloaded with 30 games — including “Super Mario Bros.” and “The Legend of Zelda” — and carries a suggested retail price of ¥6,458 (about $59). Players can plug the console into a television or PC monitor and play the games with a pair of controllers.

Major home electronics chain Yodobashi Camera Co. promoted the console at a flagship outlet in front of JR Osaka Station.

A 43-year-old man was among the customers who purchased the palm-sized device, saying, “I was not able to buy it at the first launch due to supply shortages. I am looking forward to playing Mario, a nostalgic game that I played in my childhood.”

In addition to being sold at home electronics stores, the product is also available on e-commerce sites.

In commemoration of the 50th anniversary of the Weekly Shonen Jump manga publication, the Kyoto-based company will also release a special version of the miniature game console on July 7.

The special gadget, with a suggested price of ¥8,618, carries 20 game titles — including those featuring comic characters from the “Dragon Ball” blockbuster manga and anime, soccer story “Captain Tsubasa,” and the “Kinnikuman” wrestling manga — that are not included with the regular mini console.

The package design for the special edition console is inspired by the thick Jump magazine, Nintendo officials said.

The original Nintendo Family Computer, launched in Japan in 1983 and later in other parts of the world as the “Nintendo Entertainment System,” has sold more than 60 million units globally.