• Bloomberg

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Akio Toyoda has opened an account on Weibo seeking to win friends in China, an uncommon social media presence for Toyota Motor Corp.’s boss.

Toyoda, 61, the president and chief executive officer of Asia’s biggest automaker, got more than 16,000 followers within hours of his post. China is Toyota’s third-largest market in terms of volume, behind the U.S. and Japan.

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