BANGKOK – Japanese firms specializing in information and communication technology solutions are gearing up to meet increasing demand from Thai businesses as Bangkok attempts to drive the country forward on the strength of the digital economy.
The Internal Affairs and Communications Ministry has signed agreements with two Thai government organizations in a bid to encourage bilateral ICT collaboration.
One agreement was inked with the National Broadcasting and Telecommunications Commission, Thailand’s telecom regulator, for the purpose of exchanges, while the other accord was signed with the newly established Ministry of Digital Economy and Society for ICT development cooperation covering disaster risk management, cybersecurity and postal services.
Atsuko Tominaga, deputy manager at the Global Business Division of Internet Initiative Japan Inc., a leading cloud service provider, said IIJ has seen growing demand for data centers in Thailand due to government efforts to enhance the ICT sector by promoting the digital economy.
The company is planning to provide a modular data center and its procedural knowledge to the Thai side in the near future, she added.
IIJ has set up a joint venture with a Thai partner, T.C.C. Technology Co., which provides hosting and data center services, to offer local companies cloud solutions.
IIJ’s cloud services, launched in the Thai market in October, have received good feedback from entrepreneurs who need cloud computing technology to help them run businesses, Tominaga said, adding that the joint venture, Leap Solutions Asia Co., now has nearly 100 clients, both Thai and Japanese.
Veerapol Paisarnsupnimit, sales director at NTT Data (Thailand) Co., a subsidiary of Nippon Telegraph and Telephone Corp., said the company also sees potential for digital economic development in Thailand and plans to widen its customer base to small and midsize enterprises next year by collaborating with NTT’s offices in Singapore and Malaysia.
The company will also pay more attention to serving non-Japanese corporations rather than focusing on Japanese multinational businesses. It is aiming to even the ratio of Japanese and non-Japanese customers, which stands at 60:40 at present.