Within one month of its July release, Toho's "Shin Gojira" ("Godzilla Resurgence") attracted more than 3.6 million viewers. Box-office takings are already estimated to have surpassed ¥5.3 billion, putting the film more than halfway toward the seldom-attained figure of ¥10 billion. Toho has great expectations it will eclipse the success of "Bayside Shakedown," the film spinoff of Fuji TV's series, and reestablish the "King of the Monsters" as the top domestic film earner.

That's all pretty impressive, considering this is the 29th Godzilla film produced by Toho since its smashing debut 62 years ago. What's more, the series' basic plot is so simple, it can be digested into a 17-syllable haiku, thus:

Godzilla attacks