Kansas City-born fashion designer Jeremy Scott has become widely known for his iconic pop style, and celebrities from Bjork and Lady Gaga to Britney Spears have worn his designs. However, Western celebrities aside, this Missouri native has built an immense fan base in Asia as well.
Many fashion bloggers in Japan have given Scott the unofficial title of "Harajuku's favorite designer" — referring to the hip youth heart of Tokyo.
As part of a promo tour for his sportswear collaboration with Adidas, titled "O by O" ("Originals by Originals"), Scott breezed through Tokyo recently, and The Japan Times was able to catch up with him in the city's trendy hot spot of Shibuya — coincidentally, on the first day of Japan Fashion Week.