The slow, painful and seemingly perpetual decline of print journalism across most of the globe long ago ceased to be news. For decades now we have been hearing increasingly grim tales of old-world newspapers dropping like flies.

Even the giants of the industry, the blue-chip papers such as The Guardian and The New York Times, are struggling to keep their heads above water in a world where almost all news is available for free, to everyone, all the time.

Yet despite the dire threat to the Fourth Estate — one of the cornerstones of any free and democratic society — no one seems to really notice anymore. Bad news about the news really has become the weather.