Videogame studio Capcom may sell more copies of games in India than in China within a decade as the publisher behind the Resident Evil franchise looks to new markets for long-term growth, according to Chief Operating Officer Haruhiro Tsujimoto.
Key to the Osaka-based company’s strategy are securing local tie-ups to lift the profile and sales of its PC games in emerging markets and expanding its offerings of console-quality titles to smartphones, the 58-year-old executive said in an interview. India is a focus area, he said.
"The market in India will grow exponentially in 5 to 10 years, as college students who enjoy games grow older and the economy develops,” Tsujimoto said. "India’s population has already surpassed China’s. Taking that into consideration, we can expect to do better there than in China.”