JETRO to help small firms in Asia


The Japan External Trade Organization said Thursday it will help small and midsize firms expand into Southeast Asia through the ASEAN Caravan Project.

The project will be joined by 83 companies, including makers of household goods and building materials, from 25 prefectures. It will cover Malaysia, Thailand, Singapore and Indonesia, four of the 10 members of the Association of Southeast Asian Nations.

Under the project, JETRO will participate in a building materials exhibition in Singapore in September, a gift show in Bangkok in October, and a trade fair in Kuala Lumpur in November. It also intends to hold independent business meetings in Jakarta in November.

It will be the second such project, following one last year.

The number of businesses participating this year is 1½ times the previous year, and twice as many ASEAN cities are involved. JETRO hopes to hold 1,500 business meetings and help close 300 deals under the project this year.