Materials In Works, a Malaysian circular-economy startup, is making headlines for transforming industrial paper liner waste into high-performance packaging. Using its proprietary Recovered Cellulose Pulp technology, MIW has launched a new line of molded pulp trays in collaboration with Jishan Bhd., a leader in sustainable packaging.
The partnership aims to replace expanded polystyrene and other petroleum-based materials with biodegradable molded fiber solutions that are ideal for electronics, consumer goods and industrial packaging. The trays are lightweight, antistatic, cost-effective and designed to meet brand owners’ sustainability goals. This breakthrough innovation helps reduce reliance on plastics and nonrenewable materials, addressing growing environmental concerns.
“Waste is not a problem, it’s a resource waiting for the right system,” said John Ooi, technical director and founder of MIW.
Jishan Bhd. Managing Director Ng Eng Siong concurred, adding, “Together, we are redefining what’s possible in eco-conscious packaging.”
MIW and its partners share a common vision of transforming waste into a valuable resource, underscoring their collective commitment to advancing the circular economy and promoting sustainability in packaging.
As one of the winners in Shell LiveWire’s Top Ten Innovators competition this year, MIW signed a memorandum of understanding with SATO Auto-ID Malaysia to offer its liner upcycling solution to Japanese customers. The program is also expanding through a partnership with Uniqlo Malaysia to collect and divert pre-consumer label liner waste from retail supply chains.
As MIW prepares to exhibit at the ongoing Osaka Expo, it continues to seek partnerships to scale these innovations across Asia and beyond, reinforcing its mission to drive global packaging sustainability.
