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Recent global events have underscored just how big a role the digital content realm has come to play in our daily lives. This sector has not only emerged full force over the past decade, but has also established a firm foothold in the past few years amid pandemic-induced lockdowns and other crises.

Veerapatra Jinanavin, CEO of RiFF Studio | © RIFF STUDIO
Veerapatra Jinanavin, CEO of RiFF Studio | © RIFF STUDIO

And it isn’t only in the entertainment and lifestyle segments that this industry has made its mark: Businesses around the world have come to rely heavily on digital content tools for their marketing, sales and consumer education needs.

With over a decade of experience in animation, gaming and digital content creation, RiFF Studio is at the forefront of these advancements. Over the years, RiFF has infused its vibrant brand of artistry and technologies into numerous films, visual effects, animation series, video games and commercials worldwide. The Bangkok-based company has a skilled team of industry aces from around the world, all housed in one state-of-the-art facility, serving an international clientele — including clients from Japan.

“RiFF Studio has been working with clients from all over the world. Japanese content, in particular, is invigorating and fresh. I grew up watching anime and reading a lot of manga; there are many people who are drawn to Japanese animation for the same reasons,” shared Veerapatra Jinanavin, CEO of RiFF Studio.

Jinanavin pointed out that working with Japanese clients is “enjoyable and inspiring,” citing their ethos of precision as an industry advantage. He adds that Japan and Thailand have shared a long-standing relationship: “In the past, there has been much collaboration between the two countries; for example, in the ‘Hanuman Meets the 7 Superhuman’ film. I would especially like to see more collaboration in the fields of education and training. With its strength in 3D, Thailand can position itself as a service engine to Japan. Meanwhile, Japan can share its strengths in 2D animation. I’m certain that these relationships will continue to flourish.”

www.riff-studio.com