Credit the B. League for making an earnest effort to raise the professional reputation of men's basketball in Japan.

Elevating the sport is not just about having the former NBL, NBDL and bj-league teams under one umbrella. Little things that may go unnoticed to the general public are also a part of the equation and the league's chances for long-term success.

For instance, the B. League is taking a pro-active stance about the importance of media protocol and the way players, coaches and team officials interact with the press.