SoftBank sells 1,000 units of its Pepper robot in first minute of online trade


SoftBank Corp. said Saturday it sold out its first stock of Pepper robots within a minute of the humanoid going on sale online at 10 a.m.

The orders, for a total of 1,000 units, represented the entire monthly quota for June. SoftBank will announce future sales plans next month, although SoftBank Chairman and Chief Executive Officer Masayoshi Son has said the company aims to maintain a monthly production capacity of 1,000 robots.

SoftBank touts the device as the world’s first that can read human emotions.

Pepper has a price tag of ¥213,840, but when factoring in fees for insurance and apps, the total cost in the first three years rises to ¥1,170,288.

SoftBank released some units ahead of the commercial launch, selling 200 units to software developers in February.