Yoshinoya aims to beef up 'udon' noodle restaurant business

Dec 30, 2015

Yoshinoya aims to beef up 'udon' noodle restaurant business

Yoshinoya Holdings Co. President Yasutaka Kawamura has highlighted the group’s intention to enhance the operations of its udon noodle restaurant subsidiary Hanamaru Inc. In an interview, he said if Hanamaru achieves about half the sales of gyudon (shredded beef on rice) restaurant operator Yoshinoya ...

Yoshinoya says study proves 'gyudon' is healthy

Dec 10, 2015

Yoshinoya says study proves 'gyudon' is healthy


Affordable and ubiquitous, gyudon beef-on-rice bowls are a go-to dish for many broke college students and busy businessmen. Those who hesitate are those who think the brown slivers of beef look unhealthy. Gyudon chain giant Yoshinoya Holdings Co. is trying to allay concerns about ...

Apr 21, 2015

Yoshinoya sees beer as key to boosting late-night sales

Restaurant chain operator Yoshinoya Holdings Co. will promote its alcoholic beverages and izakaya pub-style food rather than the gyudon slivers of beef on rice bowls it is best known for, in a bid to boost sales to office workers heading home. By the end ...

'Gyudon' war carries on as Sukiya raises prices beef costs

Apr 2, 2015

'Gyudon' war carries on as Sukiya raises prices beef costs

Zensho Holdings Co. will raise beef bowl prices at the Sukiya chain in mid-April, informed sources said Thursday. The decision to raise prices on gyudon (shaved beef on rice) for the first time since August reflects soaring prices for imported beef, the sources said. ...

Feb 7, 2015

Yoshinoya opens its first 'gyudon' restaurant in Vietnam

Yoshinoya Holdings Co. has opened its first “gyudon” (beef-on-rice) restaurant in Vietnam, at a shopping center in Ho Chi Minh City. Yoshinoya opened the outlet Wednesday on the second floor of Aeon Mall Tan Phu Celadon, which is run by major Japanese retailer Aeon ...

Jul 18, 2014

Matsuya to launch 'premium' beef bowl in de facto price hike

Matsuya Foods Co., operator of the Matsuya beef bowl chain, has announced it will launch a more expensive premium version of its mainstay dish on Tuesday that will eliminate the regular version in the Kanto region. A regular serving of the premium product will ...

Jan 12, 2014

Yoshinoya eyes China, U.S. growth

Yoshinoya Holdings Co., a major “gyudon” (beef-on-rice dish) chain, plans to double its U.S. restaurants to about 200 and triple its China outlets to 1,200, President Yasutaka Kawamura said. The company aims to hit its China target — which would give the country roughly ...

Oct 12, 2013

Yoshinoya opens outlet at Diet

Yoshinoya Holdings Co. has opened a “gyudon” beef-on-rice dish restaurant on the grounds of the Diet. The outlet, which opened Friday and is located at the back of the main building of the House of Representatives, is open from 9:30 a.m. until 4 p.m. ...

Oct 1, 2013

Yoshinoya to grow rice in Fukushima

Yoshinoya Holdings Co. said Tuesday it will grow rice and vegetables in Fukushima Prefecture through a joint venture with local farmers. The move is aimed at building a stable supply of agricultural products at lower prices for Yoshinoya’s chain of “gyudon” beef-on-rice restaurants and ...