Oktoberfest opens to toast millions

Sep 21, 2014

Oktoberfest opens to toast millions

Germany’s world-famous Oktoberfest kicked off Saturday with the traditional tapping of the first barrel of beer. Millions of revelers will soak up the frothy atmosphere in the 16-day annual extravaganza. With the cry of “O’zapft is” (“The keg is tapped”), the amber fluid began ...

Sep 4, 2014

Tsingtao at lagerheads with foreign brewers

China’s most famous beer and probably its biggest global brand, Tsingtao has survived colonialism, civil war and Communist revolution. Now, it is relying on Japanese investment to help negotiate slowing growth and intensifying foreign competition. Set up by German brewmasters in 1903, Tsingtao Brewery ...

Aug 4, 2014

Spain throws cold water on sex and booze resorts

Wearing only underwear and angel wings, three young women wiggle their hips to entice customers to enter one of the many nightclubs in Magaluf, a Spanish beach resort notorious for its sex and booze excess. “We came to get drunk, basically. Everyone knows Magaluf ...

Riders chug on Nagasaki beer tram

Jul 11, 2014

Riders chug on Nagasaki beer tram

Nagasaki Electric Tramway Co. is again offering passengers the chance to down a beer while enjoying the city’s landscape from the safety of a specially designed electric tram. The annual service by the private streetcar operator is ¥3,000 for a 90-minute ride. With counter ...

Jul 10, 2014

Beer, quasi-beer shipments drop in first half

Shipments of beer and related drinks fell 1.2 percent in the first half to a record low of 196.85 million cases compared with the previous year, largely as a result of wet or chilly weather, data released by the five major breweries said Thursday. ...

Belgian beer, food and music

Jul 2, 2014

Belgian beer, food and music

by Sei Dickinson

Who doesn’t enjoy a frosty cold beer in the hot weather? This weekend you can drink to your heart’s content, while enjoying a little culture at the Belgian Beer Weekend in Yamashita Park. You may be surprised to hear that Belgium has more than ...

Any publicity is good news for beer firms

| Jun 21, 2014

Any publicity is good news for beer firms

by Philip Brasor

At a Tokyo news conference on June 4, Sapporo Beer President Masaki Oga announced his company would halt sales of its Goku Zero alcoholic beverage after current inventory was shipped. The parent company, Sapporo Holdings, had been contacted by the National Tax Agency in ...