Jun 16, 2017

Google skeptic Reyes seen fading from race to lead FTC

The race to lead one of America's top competition watchdogs just lost a front-runner. That may be good news for Google. Utah Attorney General Sean Reyes, who last year urged antitrust officials to consider re-opening an investigation into the search practices of Alphabet Inc.'s Google, ...

Verizon completes $4.5 billion takeover of Yahoo

Jun 14, 2017

Verizon completes $4.5 billion takeover of Yahoo

Verizon has taken over Yahoo, completing a $4.5 billion deal that will usher in a new management team to attempt to wring more advertising revenue from one of the internet's best-known brands. Tuesday's closure of the sale ends Yahoo's 21-year history as a publicly traded ...

Google linking online and offline worlds in new ad challenge

/ May 28, 2017

Google linking online and offline worlds in new ad challenge

Google is testing a way to tie online ads to brick-and-mortar store purchases, a move that is whetting appetites of marketers but fueling worries over privacy. A product called Google Attribution was unveiled at a marketing conference this month in San Francisco by the internet ...