• Kyodo News

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Tapping into the environmental friendliness trend, the government launched an economic stimulus program Friday aimed at boosting demand for energy-efficient home electronics products.

As one of the pillars of an economic stimulus package adopted earlier by the government, the ¥290 billion subsidy program effective through next March features so-called eco-points worth ¥1 each that will be given to consumers who purchase certain household appliances that meet energy-efficiency criteria.

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