Livedoor Co.'s business is recovering after undergoing upheavals for about a year since the arrests of its founder, Takafumi Horie, and other former executives, current President Kozo Hiramatsu said.
"We have talented people, have no debts, have technologies, and the brand name of Livedoor has become known widely to the public," Hiramatsu said in an interview. "What we are missing now is a reputation, or so to say trust from society."
Hiramatsu said the future of the Internet startup, which will rename itself Livedoor Holdings Co. on April 2, will likely be promising as the volume of advertising on its portal site has returned to about 70 percent of the level it was prior to the executives' arrests in January.