The Japanese media is in the middle of another of its sporadic English-language learning frenzies, which, this time, seems to have been sparked by an Education Ministry decision to promote English conversation lessons in public elementary schools.

NHK has taken this directive to heart with "Eigorian," an English-language learning show aimed specifically at kids. Broadcast weekday mornings at 11 on NHK's educational channel, "Eigorian," which started two years ago, has become the standard-bearer in NHK's campaign to kick into gear its children's programming, which is partly stuck in manual mode (i.e. adults in animal costumes singing silly songs).

Within its limited scope of teaching a foreign language to people who are still learning their native tongue, it's a lively and colorful 15 minutes, usually sticking to one theme (body parts, simple commands) but with enough variety to keep kids interested.