It is a skin-thin issue, but it could also be a matter of life-saving gravity. Such is the significance of "rehabilitation makeup" in the eyes of leading makeup therapist Reiko Kazuki.

Kazuki has played a major role in establishing the new field by incorporating counseling and the study of blood circulation into facial makeup. She wants to encourage people through this therapy to lead their lives in a positive manner.

"Scars or birthmarks on the face are serious problems for some people," she said. "Some suffer so much that they want to erase themselves together with the unwanted things."