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The konbini (convenience store) egg sandwich highlights just how cool Japanese food has become over the 2010s.

This humble offering — costing a little under ¥230 at your convenience store franchise of choice — has taken on new status abroad over the last decade. Anthony Bourdain championed the snack, and his celebration of Japan’s humble culinary delights has spread. Since then, other writers have sung the praises of Seven-Eleven’s version, recipe designers have tried to replicate the filling and YouTube channels have also gotten in on the eggy hype. In 2018, Konbi, a restaurant in Los Angeles, began offering its own upscale take on the sandwich.

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