NGK Spark Plug Co. Ltd. is igniting the engines of French automotive giants Renault, Peugeot and Citroen. The 80-year-old Japanese company, a world leader in spark plugs and lambda probes, is committed to delivering solutions to its French partners.
“As an innovation leader in our industry, it is important to supply our spark plugs to almost all car manufacturers in the world,” said Hisaki Sanoi, president of NGK Spark Plugs France S.A.S.
“Our role as an original equipment manufacturer to Renault and Groupe PSA represents 70 percent of our sales in France. We are also active in the aftermarket and spare parts segments and encourage customers to use our high-quality products to enhance their vehicle’s performance and fuel consumption.”
NGK Spark Plugs France supplies the French market with spark plugs, glow plugs, coils, ignition beams, lambda probes and temperature sensors. The company also markets technical ceramic products under the NTK brand for the telecommunications and industrial production sectors.
“We are not limiting ourselves to the automotive sector and promote our full range of products in Europe through our NTK brand,” said Sanoi.
The company’s other main function and a vital part of the group’s European supply chain is their production facility located in Meung-sur-Loire.
“France is the only production base in Europe where we manufacture spark plugs for the region,” said Sanoi. “The spark plugs are exported to our German office and distributed across Europe.”
While sales of NGK’s glow plugs used in diesel engines were recently affected by Volkswagen’s “dieselgate” scandal, the company is focusing on sales of other high-quality products and strengthening its position in France.
“We are a Japanese company and we are proud to contribute to France’s economic growth,” said Sanoi. “I also want to increase our corporate social responsibility activities while continuing to play a role in the dynamic French automotive industry.”