Since 2007, when he took over as programming director of the Tokyo International Film Festival's Competition section, Yoshihiko "Yoshi" Yatabe has been a point person in TIFF's drive to elevate its status in the region and the world. A former film distributor, publicist and producer, Yatabe joined the TIFF staff in 2002 and has become the festival's trim, energetic, habitually smiling face.