Feb 7, 2015

20 million tourists no pipe dream

The goal of attracting 20 million foreign visitors to Japan annually by the time Tokyo hosts the 2020 Summer Olympic Games is no longer considered the stuff of dreams if the tourism industry doesn't forget the basics.

NTT, Asahi become first 2020 Olympics sponsors

Jan 27, 2015

NTT, Asahi become first 2020 Olympics sponsors

Asahi Breweries Ltd. said Tuesday that it has been chosen as a “gold partner,” or a top domestic sponsor, for the 2020 Summer Olympic and Paralympic Games in Tokyo. Asahi will be the second company to sign a gold partner contract with the Tokyo ...

Jan 19, 2015

Tokyo charging ¥15 billion for top Olympic sponsorships

Any Japanese company still eager to become one of the top sponsors of the 2020 Olympic Games will have to cough up at least ¥15 billion (about $127.5 million) for the honor, it has been learned. The period for the “Gold Partner” sponsorship contract ...