PRINCETON, NEW JERSEY — In Riyadh last March, King Abdullah of Saudi Arabia decorated U.S. Vice President Dick Cheney with the Kingdom's Order of Merit. This gesture elicited hundreds of Internet postings from Arabs condemning the award as treachery and lamenting the pitiful state of leadership in the Arab world.

At the same time, Osama bin Laden released two audio statements condemning Western and Israeli attacks on Muslims and reiterating the need for violent warfare to liberate occupied Muslim territories from the infidels.

In terms of media strategy, the contrast between the leaders of the Arab countries and bin Laden could not be starker. On the one hand, Arab kings and presidents lack charisma, seem politically impotent and are rarely, if ever, on message with respect to the "big issue" concerns of Middle Easterners.