Nissan banks on after-sales 'hyperpersonalization' revenue

Nov 30, 2016

Nissan banks on after-sales 'hyperpersonalization' revenue

okohama Nissan will offer internet access, safety technology and myriad accessory options the Japanese automaker calls “hyperpersonalization,” not only in new models but also for vehicles people already own. That means more than access to the music or seat colors of your choice. Advances ...