Hitachi Ltd.'s elevator and escalator distributor in Thailand is projecting aggressive sales growth to restore its top position in the local market in the next three years.
Michael Tang, vice president of Hitachi Elevator (Thailand) Co., who has taken on a new role as head of its sales and marketing unit, said the company aims to increase its market share to 25 percent in 2020 from the current 17 percent in pursuit of market leader Mitsubishi Electric Corp.
Hitachi was the market leader before the Asian financial crisis in 1997, which caused sales to decrease, Tang said.