An iPhone app that can recognize sake labels and display information in Japanese and English on everything from alcohol content to recommended ways of drinking the rice wine has been released.
Developed by label-maker Takakuwa Art Printing Co. in Kanazawa, Ishikawa Prefecture, the app, called "sakefan World," works by swiping your iPhone camera lens across a sake bottle label.
The app then instantly recognizes characters and illustrations to translate the label.