Travel agency HIS is collaborating with Toyota Motor Corp. to include a visit to one of its assembly plants in Toyota, Aichi Prefecture, in package tours for tourists visiting Japan.
The companies are in the midst of negotiations and if all goes well, will start marketing the unusual package tour by the end of the year for launch in 2015.
The concept is expected to bolster a project launched by nine prefectures in the Chubu and Hokuriku regions to attract more foreign tourists to the less popular central and western parts of Japan.