Teenage girls around the country, often regarded as trendsetters with a strong word-of-mouth network, are increasingly becoming a reliable source of ideas for developing and marketing products in the corporate world.
From building bicycles to designing stationery, more and more businesses are turning to female junior high and high school students for their opinions in hopes of creating hit products.
Some schools are even cooperating with corporations on this, seeing the collaboration as useful hands-on work experience for students and assistance in helping them weigh future career opportunities.