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Komatsu to enter deep-mining fray

Major excavator maker takes on Caterpillar via joint venture with GE

Bloomberg

Komatsu Ltd., the world’s second-biggest maker of mining equipment, is going underground.

The joint venture with General Electric Co.’s mining arm announced on Jan. 29 and set to begin in April will be the first step in Komatsu’s foray into the market for subterranean mining equipment, Senior Executive Officer Kazuhiko Iwata said in a recent interview at the company’s Tokyo headquarters.

Komatsu’s absence from the market has prompted speculation that it would acquire a rival already active in the field. The Tokyo-based company, the first to offer driverless dump trucks, as well as hybrid excavators that use technology similar to that found in Toyota Motor Corp.’s Prius car, may buy technology instead, Iwata said.

“Rather than spending a huge amount of money to take over existing products, we’ve decided to create new value through our own efforts,” Iwata said.

Komatsu’s trucks and shovels have so far been used only in surface mines ranging from Rio Tinto Group’s Pilbara iron ore mine in Australia to Codelco’s Gaby copper mine in Chile. The company’s new focus is a bet that rising demand for metal and mineral commodities, particularly in emerging markets, may push mining companies deep underground in search of resources.

Komatsu’s approach differs from that of Caterpillar Inc., the largest maker of construction and mining equipment. In 2011, Caterpillar paid $8.8 billion for Bucyrus International Inc., adding products such as mining shovels, drills and roof supporters.

Komatsu’s takeover targets are outside existing suppliers of underground mining equipment because the company already has expertise in making machinery, Iwata said.

To that end, the equipment maker may be interested in companies with technology related to sensors and communication, Iwata said, suggesting Komatsu’s purchase of Modular Mining Systems Inc. in 1996 may be a possible template.

Modular Mining, a pioneer in computerized fleet management systems, helped commercialize automated haul trucks, Komatsu said.

“Komatsu and GE are extremely strong engineering companies so I would expect the products to be competitive, but this approach will take a long time (if at all) to reap meaningful benefits for either company,” said Karen Ubelhart, a senior analyst with Bloomberg Industries.

Komatsu’s exposure to construction equipment is increasing as it benefits from a building boom in Japan and a demand recovery in China. Sales to mining companies have slowed as falling commodity prices curtailed new investments.

Despite current market conditions, underground mining is attractive in the long term, given that the industry has consolidated and high margin parts sales comprise a much larger portion of sales compared with other machinery, such as construction and agricultural machinery, Ubelhart said.

Besides driverless trucks and hybrids, the company pioneered the use of GPS in its vehicles, helping the equipment maker gauge demand for its products and track how its machines are used.

“If we are able to offer something value-added to our customers, our business will inevitably expand,” Iwata said.

Mining equipment accounted for 33 percent of Komatsu’s sales in the year that ended March 31.