The government achieved its target of seeing 10 million tourists in 2013, thanks largely to the easing of visa requirements for Southeast Asian travelers and the weakening of the yen to fight deflation.
On Dec. 25, a special 3.6-meter signboard was set up in the international arrival lobby at Chubu Centrair Japan International Airport, Nagoya to mark the achievement.
As part of the Shoryudo (rising dragon path) Project, which was designed by the Chubu District Transport Bureau to promote the entire Chubu region to tourists, each area in the region has been working on improving its hospitality to draw more foreigners to Japan.