LONDON – A proposed name change is raising a stink in one Welsh village.

Welsh-language campaigners say Varteg should be rebranded with a more authentic Welsh spelling — Y Farteg.

The Welsh language has no letter v, though the sound is made by the letter f. Varteg is an anglicization of the original Welsh name.

Some residents fear the change will make their town the target of ridicule. Villager Sioned Jones told Wales Online, “Just imagine how embarrassing it will be to have the word ‘fart’ in your village’s name, never mind being followed by egg.”