More seniors than young people are open to using electronic books, a private survey in Japan suggested Wednesday.
Nearly 70 percent of Japanese in their 20s prefer paper to digital books, while less than 50 percent of those in their 70s do, according to the survey by BookLive Co., an e-book arm of Toppan Printing Co.
The results suggest that many seniors are ready to use e-books if they have a clear advantage, such as low cost, BookLive said.
Asked what they want from e-books, 52.5 percent of respondents cited low price. Among those who have already used e-books, 70.4 percent called for more titles.
The survey, conducted from July 3-6, covered 826 visitors to the Tokyo International Book Fair.