Students at Aichi Gakuin University in Nisshin, Aichi Prefecture, have been striving to launch a business project that would support post-March 11 reconstruction efforts.

Asking for cooperation from businesses in the prefecture, they will start running the service as early as August.

"I hope we can create jobs for the people affected by the disasters and fill the hollowness in their heart, if by only a little," said Akira Nozaki, 21, a sophomore majoring in management.