"Hello, Cutie!" is a cute book about cute things and the (sometimes cute) people who create those things.

HELLO, CUTIE!: Adventures in Cute Culture, by Pamela Klaffke. Arsenal Pulp Press, 2012, 208 pp., $19.95 (paperback)

That description will be enough to divide readers of this review into two camps. The first will have already stopped reading, so off-putting do they find cuteness in all its cloying sweetness; the second will be happy to learn of a book that will tell them more about a quality that has added fantasy and fun to their lives. Both groups — those still reading, and those who've stopped — will have made the right decision.