Benjamin Boas

For Benjamin Boas's latest contributions to The Japan Times, see below:

'Cool Japan' needs to listen to its target market

Apr 24, 2016

'Cool Japan' needs to listen to its target market

As far as awards ceremonies go, the Sugoi Japan Awards were a fairly flashy affair. Held on March 22, the prizes recognized recent titles in anime, manga and fiction that an online poll of Japanese fans wanted to do well overseas. Winners included “One ...